Blog

  • Top tips from YouTube Health Creator Rena Malik with 2 million subscribers

    Rena Malik creates educational health videos on YouTube, and I was excited to attend a Q&A session held by YouTube for the Health Creator Community in June 2024. She has 2 million YouTube subscribers and has been creating videos for over 4 years. Grab a hot (or cold) drink and enjoy learning from Rena’s experience

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  • 20 insights on the new LinkedIn video feed

    I thought it was a myth… but today I got access to the new LinkedIn app video feed! Here are 20 things I’ve observed: 1. If you use the LinkedIn app, every video you click to watch will take you to the new video feed where you can scroll to watch other videos – swipe

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  • What is a medical copywriter?

    A medical copywriter writes medical or health-based content for digital or print materials, with the goal to persuade their reader to take action (a call to action ‘CTA’). They check the content they produce is evidence-based and accurate at the time of writing. As a medical copywriter, I have written: Medical copywriting is the fun

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  • What is the YouTube Health Shelf?

    💡 What is the YouTube Health shelf?The YouTube Health Shelf is a collection of videos from high authority, credible sources, such as doctors, psychologists, pharmacists, nurses, and health organisations like the NHS. So when you search for a health topic like “hay fever” in the image below, you will see a “From health sources” feature

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  • 2 indispensable resources for social media health content creators

    1. NHS Standard for creating health content: https://lnkd.in/esgjT_mg 2. Academy of Royal Medical Colleges (AoMRC) Assuring the credibility of health information sources on social media platforms: https://lnkd.in/eCCMJ_Dj 👨🏿‍⚕️ 👩🏽‍⚕️ As a health content creator, you want your content to be: ✅ Evidence-Based✅ Accessible✅ Transparent and accountable✅ Produced using consistent and documented processes 💡 The GMC also expects

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