20 insights on the new LinkedIn video feed

I thought it was a myth… but today I got access to the new LinkedIn app video feed! Here are 20 things I’ve observed:

1. If you use the LinkedIn app, every video you click to watch will take you to the new video feed where you can scroll to watch other videos – swipe up like TikTok, Reels, Shorts

2. You cannot see how many views a video has, only how many likes, comments and shares

3. You can tap to pause the video you are watching (love this, unlike Reels)

4. You can slide the dot on the timeline to scroll through the video you are watching (go forwards or backwards) – love this too

5. You can mute all videos by tapping the speaker icon in the bottom right

6. You can tap follow to follow the person who posted the video

7. When you click the name of the person who posted the video, it goes to their LinkedIn profile

8. When you click the description of the video, you cannot see the name of the person who posted the video, it is a big white opaque block (unlike transparent overlay on other platforms)

9. The comments look just like comments on non-video LinkedIn posts

10. You can either share the video you are watching by reposting it directly to your audience or reposting it with your thoughts.

11. You can click the hashtags in the video description, and it will take you to every LinkedIn post that has used that hashtag (video and non-video)

12. If you scroll down (rather than up) you can go back to previous videos you have seen

13. If you have tagged a person in the description, people can click it and go to that person’s LinkedIn profile

14. There are no video adverts…only LinkedIn promoting its own products, such as LinkedIn Learning

15. If you rotate your phone to watch a horizontal video, the video description and the like/comment/share button ALSO matches your horizontal view!!!

But vertical videos literally zoom into the middle of the video in horizontal view…cutting off the top and bottom… (LinkedIn you need to fix this ASAP)

16. If you have a link in the video description that goes to an external website…it is clickable and takes you to that website with no interim page 😎

17. Creators who have already created business/marketing content on TikTok/Reels/Shorts are already posting their old content to LinkedIn…

18. Very few quality videos – the bar is very low – if you create good videos, you should jump on this immediately to stand out

19. If you click to write a comment where it says “leave a reply” at the bottom, you get taken out of the video feed and onto the LinkedIn post

20. Videos can be over 60 seconds long…but there is no indication of how long a video is unless you click “leave a reply” and you can see the video length in the top right, for example 1.02 is 1 minute and 2 seconds.

Have you seen the LinkedIn app video feed? What have you noticed?

And… yay or nay?

And separately…do you add thumbnails to your LinkedIn videos (I always do!)

Should we all start posting videos 👀

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